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[vc_custom_heading text=”Telstra” font_container=”tag:h2|font_size:40|text_align:left” google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:300%20light%20regular%3A300%3Anormal”][vc_custom_heading text=”8-month contract with Telstra to lead the UX for a wide range of projects from mobile apps, to B-to-B interfaces, to modifying the shopping cart to enable multiple-product purchasing within a single transaction. As part of this role, I utilized a 3rd party to conduct user research into concepts around the purchase of internet connections.” font_container=”tag:h2|font_size:14|text_align:left|color:%23595959|line_height:1.3″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:300%20light%20regular%3A300%3Anormal”][vc_custom_heading text=”UX products for Australia’s leading telecommunications provider.” font_container=”tag:h2|font_size:12|text_align:left|color:%23474747|line_height:1.2″ google_fonts=”font_family:Raleway%3A100%2C200%2C300%2Cregular%2C500%2C600%2C700%2C800%2C900|font_style:700%20bold%20regular%3A700%3Anormal”]

IP Self Serve B-to-B interface. The interface for a wholesale B-to-B product that sells bandwidth for events. To reduce the workload of the call center to support this product I was engaged to redesign the user flow of the product. I conducted researched into how the product functions and where issues might arise. This was of assistance in understanding and redesigning the flow to improved the self-help aspect of the product. Additionally, I wrote a range of instructional copy to progressively answer questions when moving through the forms.

AIR App – Mobile Wifi Hotspots. How do you show availability of hotspots without implying coverage or signal strength. This is the challenge I wrestled with for this Telstra AIR project. We worked closely with the product team, the regulation & privacy team to fine tune a solution that addressed the complex needs of the project. 

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Wifi AIR Guest Pass. Creating a simple purchase path to get online, mobile version.

24/7 Mobile App. Exploring a way to enable more self-service in understanding personal data use.

Ecom Cart Revisions. Adjusting the cart functionality to accommodate multiple products within a single purchase.

NBN Landing Page. Exploring streamlining the page and product offering.

Strategy, UX & Design for Business 2018 © Ross Stewart. All rights reserved.

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